Provide HCD techniques to uncover user needs related to business goals. By creating empathy with our users, we ensure we are building products our users want to use. 

Iterate quickly with skeleton designs to collect feedback early from users. These quick digital sketches will then develop into high fidelity designs once we are more confident with the direction and approach.  

Prototypes simulate the experience of a final product. Collecting feedback in this format allows for continuous product improvement while saving development time and resources.