Boutique UX expertise with the flexibility to adapt, move quickly, and deliver exceptional end-to-end CX solutions.
Small by design.Built for impact.
The studio in numbers
Experience built in
Senior practitionersA boutique team with founder involvement and a trusted network that scales to fit the work.
Two-week sprints
Consistent velocityTwo-week cycles create momentum, surface feedback early and keep decisions moving.
Six capabilities, one roof
Bespoke solutionsChosen to fit the problem rather than applied as a fixed recipe.
Women owned
Founded in ChicagoAI accelerates the work. Expertise directs it.
Capability that compounds
Built to lastReusable components, scalable systems and AI-enabled practices make the next thing easier to build.
What we do
How we work, in depth →Workshop design & facilitation
Custom sessions built backwards from the decisions and outcomes you need.
Experience design
From early concepts to polished UI, we make complex experiences feel simple and intuitive.
Behavioral insights
Evidence of how customers actually behave, so decisions stop being guesses.
Service blueprints
What customers experience, connected to the people, processes and systems behind it.
Product strategy & assessment
We uncover what’s working, where the opportunities are and what to prioritize next.
UX advisory & enablement
Senior guidance that strengthens UX decisions, practices and ways of working.
The goal isn't dependency on shUX. It's a stronger team because we were there.
Direct
We work for you. End-to-end CX solutions, from strategy development through experience execution.
White labeled
We work as you. A seamless extension of your team — working within your process, tools and brand.
Embedded
We work with you. UX expertise alongside your team — bringing the right guidance and support at the right time.
Their words, not ours
What changed, what worked and what lasted — straight from the teams we partnered with.
See this in action →shUX has designed everything our players and organizers touch at Gladiator for the past two years — onboarding, data visualization, activity logging, the works. They learn the product like insiders, move fast without cutting corners, and every design review makes the product better, not just prettier. They’re also ahead of the curve on AI — they embrace the latest tools to compress the path from design to production without sacrificing quality. They’re a true partner, not a vendor. I’d recommend them to anyone building a serious product.”

Aww shux, thanks for your interest in us.

Jess Hiltrop
Co-founderLikes strategy, color and talking things through. Morgan occasionally reminds her that not everything needs all three.

Morgan Sweet
Co-founderStarted out designing windows on 5th Avenue. Still prefers everything—including Jess's ideas—in black and white.